
Sparkling Copy & Content







I’m Steph
Freelance Marketing Manager, copywriter, and digital strategist based in Scotland (aka the “Marketing Mastermind,” because who doesn’t love a title that exudes confidence and creativity?)
I help passionate small business owners like you transform their marketing dreams into reality. Whether it’s crafting compelling website copy, running detailed Shopify audits, or optimising your SEO strategy, I specialise in delivering solutions that connect with your audience and drive real results.
I work with creative entrepreneurs, freelancers and ambitious brands who want to inject their personality and values into everything they do—from strategic marketing consultancy to seamless website revamps. So, if you’re ready to attract your dream clients, boost sales, and take your business to the next level, you’re exactly where you need to be.
Let’s make some magic together!
Do you want to attract more leads
and make more sales?
Strategic, targeted website copy will turn your clicks into customers
Packages
The Spark Plan
Ignite Consistent Marketing Brilliance for Your Business
This three-month support package is designed for businesses just starting out or looking to reignite their growth. It’s
the perfect jumpstart for a fresh marketing strategy and immediate results.
Include:
- Tailored website updates and improvements.
- SEO and optimisation to boost visibility.
- Compelling, on-brand blog writing and content creation.
- Expert guidance to set your marketing on the right path.
Glow Monthly Retainer – Helping your brand shine, month after month.
Glow Monthly Retainer
Helping Your Brand Shine, Month After Month
This ongoing package offers the ultimate in flexible marketing support, acting as your dedicated freelance marketing
manager. It’s designed to provide consistent, expert care for your business’s growth and evolution.
Include:
- Regular website updates to keep things fresh and seasonal.
- Monthly SEO monitoring, optimisation, and blog writing.
- PR opportunities and reputation management to boost your visibility
- Tailored support to meet your business’s unique needs.
With Glow, you’ll have the confidence of knowing your marketing is in expert hands every single month
The Shine Package
Your Stress-Free Website Solution
Perfect for businesses that need a professional, polished website designed, built, and launched without the hassle. I’ll
handle every detail, from SEO optimisation to branding, so you can focus on what you do best.
Includes:
- Custom website design and development on Shopify or WordPress.
- Full SEO optimisation to help your business get found.
- Seamless integration of branding, functionality, and user experience.
- Stress-free setup and launch, ready to start driving results.
The Shine Package delivers a beautiful, optimised website—done for you, stress-free.
The Radiance Package
Shine Bright with Tailored Marketing Support
This six-month package blends the best of both worlds: strategic planning for growth with ongoing, flexible support.
Perfect for businesses ready to scale or achieve sustained momentum.
Includes:
- A tailored marketing strategy to kickstart growth.
- Monthly website updates, SEO optimisation, blogs, and PR opportunities.
- Dedicated freelance marketing manager to ensure long-term success.
- Tailored support to meet your business’s unique needs.
This bridges the gap between short-term revival and continuous monthly care, ensuring your business truly glows.
Portfolio

What Our Client’s Say














Having worked with Steph on a number of projects, I can highly recommend her for her creativity, knowledge, professionalism and reliability. Most recently, I asked Steph to help me with a difficult comms piece. My brief was vague to say the least but Steph produced the most brilliant copy for me; far exceeding my expectations in terms of content and turnaround.
On behalf of The Retail Champion, I've worked with Steph on a number of projects from auditing websites to launching new websites. Steph fully understands the brief is always delivers content to project timescales. She creates compelling content for product listings for ecommerce sites as well as creating SEO friendly blogs and pages. Her experience in Shopify has been invaluable when we've jointly worked to support clients to increase their organic traffic and on conversion.
I was thrilled to find Steph and absolutely love working with her. As a Shopity expert, she has implemented numerous changes that have really helped grow my business. Her ability to provide valuable feedback, along with offering creative ideas and solutions, has been incredibly helpful. Since I don't have much time or Shopify knowledge-and prefer to focus on creating-having Steph on board allows me to keep my website updated and gives me clear areas to focus on. I genuinely couldn't recommend Steph highly enough!
Steph has been an invaluable asset to our ecommerce projects. Since our first collaboration, she has become our go-to copywriter for all retail and Shopity-based work. Her expertise as a Shopity enthusiast shines through in every project, whether she's crafting compelling product descriptions, insightful blogs, or conducting thorough SEO analyses. Steph combines her deep understanding of the platform with a commercial mindset, delivering content that truly resonates with our cleints' audiences. She's not only brilliant at what she does, but also incredibly friendly and easy to work with. I highly recommend her for any ecommerce projects and more broadly for SEO copywriting needs.
Steph has been invaluable to me during my recent website update. I simply didn't have time to do it myself but was concerned that someone else may not really 'get' what | was trying to achieve. I needn't have worried, Steph listened carefully to my needs and offered thoughtful solutions that aligned perfectly with my ideas. I was able to leave everything in her capable hands and she delivered the update perfectly. Steph also made suggestions for changes I hadn't even considered, making my website even better than I had anticipated. I’ve no hesitation in recommending her to anyone struggling with their website on their own.
Having worked with Steph on a number of projects, I can highly recommend her for her creativity, knowledge, professionalism and reliability. Most recently, I asked Steph to help me with a difficult comms piece. My brief was vague to say the least but Steph produced the most brilliant copy for me; far exceeding my expectations in terms of content and turnaround.
On behalf of The Retail Champion, I've worked with Steph on a number of projects from auditing websites to launching new websites. Steph fully understands the brief is always delivers content to project timescales. She creates compelling content for product listings for ecommerce sites as well as creating SEO friendly blogs and pages. Her experience in Shopify has been invaluable when we've jointly worked to support clients to increase their organic traffic and on conversion.
I was thrilled to find Steph and absolutely love working with her. As a Shopity expert, she has implemented numerous changes that have really helped grow my business. Her ability to provide valuable feedback, along with offering creative ideas and solutions, has been incredibly helpful. Since I don't have much time or Shopify knowledge-and prefer to focus on creating-having Steph on board allows me to keep my website updated and gives me clear areas to focus on. I genuinely couldn't recommend Steph highly enough!
Steph has been an invaluable asset to our ecommerce projects. Since our first collaboration, she has become our go-to copywriter for all retail and Shopity-based work. Her expertise as a Shopity enthusiast shines through in every project, whether she's crafting compelling product descriptions, insightful blogs, or conducting thorough SEO analyses. Steph combines her deep understanding of the platform with a commercial mindset, delivering content that truly resonates with our cleints' audiences. She's not only brilliant at what she does, but also incredibly friendly and easy to work with. I highly recommend her for any ecommerce projects and more broadly for SEO copywriting needs.
Steph has been invaluable to me during my recent website update. I simply didn't have time to do it myself but was concerned that someone else may not really 'get' what | was trying to achieve. I needn't have worried, Steph listened carefully to my needs and offered thoughtful solutions that aligned perfectly with my ideas. I was able to leave everything in her capable hands and she delivered the update perfectly. Steph also made suggestions for changes I hadn't even considered, making my website even better than I had anticipated. I’ve no hesitation in recommending her to anyone struggling with their website on their own.
Having worked with Steph on a number of projects, I can highly recommend her for her creativity, knowledge, professionalism and reliability. Most recently, I asked Steph to help me with a difficult comms piece. My brief was vague to say the least but Steph produced the most brilliant copy for me; far exceeding my expectations in terms of content and turnaround.
Latest From Blog
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Add some sparkle…
Pop your email below and I’ll send you all the sparkling tips, tricks and secrets for crafting irresistible copy plus, you know, the occasional pun for good measure
Add some sparkle…
Pop your email below and I’ll send you all the sparkling tips, tricks and secrets for crafting irresistible copy plus, you know, the occasional pun for good measure