About

Hi, I’m Steph

I’m Steph Briggs. I’m based in South Ayrshire and I work as a marketing consultant, copywriter and freelance digital marketing manager. I’ve spent 20+ years in marketing, and for 10 years I was also a director of an eCommerce business, so I understand the difference between theory and what really works when it’s your money on the line.

Woman smiling outdoors with 'Steph Briggs' branding and website URL.

I’m a Member of the Chartered Institute of Marketing (MCIM) and I mainly work with retailers, eCommerce brands, service-based businesses and creative founders who want confidence and direction, not noise. Most of my clients are smart, capable people who don’t want to “do more marketing”. They want the right things working properly.

Over the last year, my focus has been on clarity: sorting the fundamentals and helping business owners feel confident about their next move.

That’s looked like:

  • Auditing and rebuilding Shopify websites that weren’t earning their keep

  • Designing and building Shopify websites from scratch for business owners who are ready to move forward and want it done properly, first time.

  • Creating SEO strategies that bring in the right customers, not just higher numbers

  • Writing product pages, About pages and blogs that convert and rank

  • Acting as a calm, senior marketing partner for founders who don’t need an agency, just someone who knows what they’re doing

  • Working alongside retail consultants, psychologists and strategists on larger, joined-up projects

  • Helping businesses move away from “try this and hope” marketing and into confident, intentional growth

In plain terms: I help business owners feel clearer, more in control, and more confident about the decisions they’re making, while improving visibility and sales at the same time.

What I do

SEO

SEO isn’t mysterious. It’s about structure, relevance and usefulness. I handle keyword research, site structure, content planning, metadata and ongoing optimisation so your website earns its place in search results and keeps it.

Shopify audits, builds and ongoing support

I’m very at home inside Shopify. I audit stores, fix UX issues, improve SEO, rewrite content and help owners see what’s helping sales and what’s quietly holding them back. Fewer leaks. Better flow. Higher conversion.

Copywriting

I write copy that does a job. Website pages, product descriptions, blogs and brand messaging that sound human, build trust and guide people towards buying or getting in touch. No fluff. No filler.

Website and marketing audits

If something feels off but you can’t quite see why, this is where I come in. I review your website and marketing with experienced eyes and tell you what to fix first. Not everything. Just what matters most.

Ongoing business and marketing support

Many clients work with me because they want continuity. Someone who understands their business, remembers the context, and can step in with advice or delivery as needed. I fit into teams easily and focus on progress, not perfection.

How I work

Tell a good story

Your business already has a story. My job is to help you tell it clearly, honestly and without forcing a brand voice that doesn’t fit.

Keep it real

I don’t overcomplicate things. I’ll tell you what’s worth doing, what can wait, and what isn’t worth your energy right now.

Communicate with purpose

Every piece of content should earn its place. Blogs, SEO pages, emails, PR. If it doesn’t support a business goal, we rethink it.

Make it feel lighter

Marketing often feels heavy because there’s no clear direction. When the foundations are right, everything else becomes easier. That’s the point.

Outside of work

When I’m not inside a spreadsheet or a Shopify backend, I’m usually outside. Wild swimming in the sea or lochs, walking in the countryside, or spending time with my horse, Cocoa.

I’m also owned by two border terriers, Bert and Perri, who enforce regular breaks and have strong opinions on work-life balance.

Bay horse with handler

Why work with me?

Because I think like a business owner, not a supplier.

I bring senior experience, commercial judgement and a trusted network of collaborators when projects need more than one skillset. I work remotely with clients across the UK and Europe, offering flexible support that fits real businesses, not agency retainers.

If you want marketing that gives you clarity, confidence and forward momentum, we’ll get on well.

If you want to know more or download something to share with a business partner or colleague my capability profile (freelancers version of a CV!) can be downloaded here

You can stalk me on LinkedIn here

Let’s talk

If your marketing feels messy, stuck or heavier than it should be, let’s have a conversation.

Get in touch and we’ll work out what would genuinely help.

And if you’d like occasional, useful emails with SEO advice, copy tips and the odd dry pun, you can pop your email below.