Small business marketing support that meets you where you are
Marketing problems rarely arrive in tidy little boxes.
A website issue can turn out to be a messaging problem. An SEO problem might really be a site structure problem. And sometimes, you simply need someone experienced to look at the whole picture and tell you what genuinely matters first.
I work mainly with independent retailers, eCommerce brands and small founder-led businesses that want clearer direction, better decisions and marketing that earns its keep.
You can start with a focused website audit, book an hour to work through one particular challenge, hire me for a full working day or bring me into the business on an ongoing basis.
Four straightforward ways to work with me
You do not need to sign up for an enormous project before we have even established what the problem is.
Choose the level of support that fits what you need now.
Website Audit
Find out what your website is doing well, what is getting in the way and what to fix first.
Your website might look perfectly respectable but still leave potential customers confused, unconvinced or unsure what to do next.
I’ll review it through a commercial, customer and marketing lens, looking at how effectively it helps the right people find you, understand what you offer and feel confident taking the next step.
The audit considers areas including:
- messaging and page structure
- navigation and customer journey
- mobile usability
- SEO foundations
- trust and credibility
- conversion opportunities
You’ll receive a detailed written report with clear, prioritised recommendations, so you know what needs attention and where to begin.
Best for: Businesses that know their website should be working harder but cannot see the wood for the navigation menus.
£350
Marketing Power Hour
One focused hour to untangle a marketing or business challenge.
Sometimes you do not need a full project. You need an experienced second opinion, a proper conversation and enough space to make the decision you have been circling for weeks.
Bring one clear issue to the session and we’ll work through it together.
A Power Hour could help you:
- decide what to prioritise in your marketing
- work through a Shopify or website problem
- review an offer that is not quite landing
- make sense of your SEO
- plan a campaign or piece of content
- get an honest view on an idea before investing in it
You’ll leave with clearer decisions and practical next steps — not another long list of things you ought to be doing.
Best for: One defined problem that needs thinking through, rather than a whole project that needs delivering.
£175
Hire Me for a Day
A focused working day to make proper progress on something important.
Some pieces of work need more than an hour but do not require months of consultancy.
Before the day, we’ll agree one clear priority and the outcome we are working towards. We can then use the time for concentrated strategic thinking, practical delivery or a mixture of both.
That might mean:
- reviewing and restructuring your website
- improving your website messaging
- working through a Shopify customer journey
- developing a focused marketing plan
- creating an SEO and content roadmap
- refining your positioning or offer
- planning a launch or campaign
- reviewing a retail or eCommerce business
- getting a project moving that has been stuck for far too long
The point is not to cram twenty unrelated jobs into one day. It is to give one important area the experienced attention it needs.
Best for: A defined challenge or project that needs depth, decisions and momentum.
£650
Enquire about a Day with Steph
Ongoing Marketing Support
Senior marketing thinking and practical support, without employing a full-time marketing director.
Marketing becomes much harder when every decision sits with the founder.
You are trying to decide what to prioritise, keep activity moving, brief suppliers, review results and still run the rest of the business. Eventually, something gets neglected or everything becomes reactive.
I work with a small number of businesses on an ongoing basis, providing continuity, strategic direction and practical support shaped around what the business genuinely needs.
Ongoing support may include:
- marketing strategy and planning
- regular decision support
- prioritisation and accountability
- Shopify and website improvements
- SEO and content
- campaigns and launches
- customer journey reviews
- briefing or managing other specialists
- hands-on delivery where it adds value
I can work directly with you, alongside an existing team or with your designers, developers and other suppliers.
Best for: Established founder-led businesses that need experienced marketing input regularly, rather than another disconnected supplier completing isolated tasks.
Bespoke monthly support
Discuss Ongoing Support
Not sure which level of support you need?
That is completely normal.
Most clients do not arrive with a beautifully written brief and a precise diagnosis. They know something is not working as well as it should, or that marketing is taking up too much time and headspace.
Part of my job is helping you work out what actually needs attention — and what does not.
Tell me what is happening, what feels stuck and what you are trying to achieve. I’ll point you towards the most sensible option, even when that is not the biggest or most expensive one.
Practical experience, not marketing theory
I have spent 25 years working in marketing and 10 years running my own retail and eCommerce business.
I’ve managed strategy and budgets, but I’ve also dealt with stock, margins, customer service, staffing, website problems and the consequences of spending my own money on marketing that needed to work.
That experience means I look beyond individual tactics.
I consider how your website, SEO, messaging, content, customer journey and commercial priorities work together — and whether they are helping the business move forward.
When you work with me, you get:
- senior-level thinking without agency layers
- direct, honest communication
- recommendations shaped around your real resources
- practical support as well as strategy
- someone prepared to say when an idea is not worth your time or money
You will work directly with me. No handovers. No padding. No disappearing into an account-management system.
Explore My Expertise
Who I work best with
I mainly work with:
- independent retailers
- Shopify and eCommerce businesses
- bricks-and-clicks brands
- creative and lifestyle businesses
- small founder-led companies that have outgrown guesswork
Most are already trading and have something concrete to improve.
They do not necessarily want to become enormous. They do want a stronger, more sustainable business, better marketing decisions and less time wasted on activity that does not lead anywhere.
I work remotely with businesses across the UK and can discuss in-person support where the project requires it.
Looking for a speaker?
Alongside my consultancy work, I speak at trade shows, conferences, webinars and business events about retail, eCommerce, customer experience and practical marketing.
My sessions combine strategic marketing knowledge with the reality of running an independent bricks-and-clicks business — including the bits that rarely make it into the glossy case studies.
Button: Explore Speaking and Training
Ready to make your marketing feel more manageable?
You do not need to arrive with all the answers.
Start with the option that feels closest to what you need, or get in touch and tell me what is going on. We’ll work out the most useful next step from there.
View Client Results