{"title":"Marketing guides, checklists \u0026 tools","description":"\u003cp data-start=\"2240\" data-end=\"2268\"\u003eBuilt from real client work.\u003c\/p\u003e\n\u003cp data-start=\"2270\" data-end=\"2520\"\u003eThis collection brings together \u003cstrong data-start=\"2302\" data-end=\"2346\"\u003emarketing resources for small businesses\u003c\/strong\u003e, including SEO checklists, website guides and practical how-tos. Each download is based on the questions I see repeatedly in client work, and the answers that actually help.\u003c\/p\u003e\n\u003cp data-start=\"2522\" data-end=\"2623\"\u003eDesigned for business owners who want to understand what they’re doing, not just follow instructions.\u003c\/p\u003e","products":[{"product_id":"shopify-seo-checklist","title":"Shopify SEO Checklist","description":"\u003ch2 data-start=\"320\" data-end=\"371\"\u003e50 Ways to Boost Your Shopify Store Visibility\u003c\/h2\u003e\n\u003ch3 data-start=\"372\" data-end=\"430\"\u003eA practical Shopify SEO checklist for small businesses\u003c\/h3\u003e\n\u003cp data-start=\"432\" data-end=\"554\"\u003eIf you run a Shopify store and SEO feels vague, overwhelming or half-done, this checklist is designed to give you clarity.\u003c\/p\u003e\n\u003cp data-start=\"556\" data-end=\"794\"\u003e\u003cstrong data-start=\"556\" data-end=\"606\"\u003e50 Ways to Boost Your Shopify Store Visibility\u003c\/strong\u003e is a practical, step-by-step SEO checklist you can work through at your own pace. It covers the fundamentals that actually move the needle for Shopify stores, without jargon or guesswork.\u003c\/p\u003e\n\u003cp data-start=\"796\" data-end=\"904\"\u003eThis isn’t theory. It’s the same structure I use when auditing and improving real Shopify sites for clients.\u003c\/p\u003e\n\u003chr data-start=\"906\" data-end=\"909\"\u003e\n\u003ch3 data-start=\"911\" data-end=\"928\"\u003eWhat’s inside\u003c\/h3\u003e\n\u003cp data-start=\"930\" data-end=\"1002\"\u003eThe checklist is broken down into clear, manageable sections, including:\u003c\/p\u003e\n\u003cul data-start=\"1004\" data-end=\"2183\"\u003e\n\u003cli data-start=\"1004\" data-end=\"1162\"\u003e\n\u003cp data-start=\"1006\" data-end=\"1162\"\u003e\u003cstrong data-start=\"1006\" data-end=\"1028\"\u003eStore setup basics\u003c\/strong\u003e\u003cbr data-start=\"1028\" data-end=\"1031\"\u003eMaking sure your Shopify store is indexed properly, set up correctly for UK customers, and easy for search engines to understand.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1164\" data-end=\"1328\"\u003e\n\u003cp data-start=\"1166\" data-end=\"1328\"\u003e\u003cstrong data-start=\"1166\" data-end=\"1205\"\u003eKeyword research (in plain English)\u003c\/strong\u003e\u003cbr data-start=\"1205\" data-end=\"1208\"\u003eHow to find the phrases your customers are actually searching for, with a focus on long-tail and UK-specific keywords.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1330\" data-end=\"1470\"\u003e\n\u003cp data-start=\"1332\" data-end=\"1470\"\u003e\u003cstrong data-start=\"1332\" data-end=\"1347\"\u003eOn-page SEO\u003c\/strong\u003e\u003cbr data-start=\"1347\" data-end=\"1350\"\u003eTitles, meta descriptions, headings, URLs and product descriptions, explained clearly so you know what to fix and why.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1472\" data-end=\"1605\"\u003e\n\u003cp data-start=\"1474\" data-end=\"1605\"\u003e\u003cstrong data-start=\"1474\" data-end=\"1498\"\u003eContent optimisation\u003c\/strong\u003e\u003cbr data-start=\"1498\" data-end=\"1501\"\u003eWhat to write, where to add FAQs, how to use reviews and blog content to support visibility and trust.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1607\" data-end=\"1730\"\u003e\n\u003cp data-start=\"1609\" data-end=\"1730\"\u003e\u003cstrong data-start=\"1609\" data-end=\"1629\"\u003eImages and video\u003c\/strong\u003e\u003cbr data-start=\"1629\" data-end=\"1632\"\u003eSimple steps to improve speed, accessibility and SEO using alt text, file names and compression.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1732\" data-end=\"1837\"\u003e\n\u003cp data-start=\"1734\" data-end=\"1837\"\u003e\u003cstrong data-start=\"1734\" data-end=\"1757\"\u003eMobile optimisation\u003c\/strong\u003e\u003cbr data-start=\"1757\" data-end=\"1760\"\u003eMaking sure your store works properly where most customers actually browse.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1839\" data-end=\"1970\"\u003e\n\u003cp data-start=\"1841\" data-end=\"1970\"\u003e\u003cstrong data-start=\"1841\" data-end=\"1868\"\u003eTechnical SEO and speed\u003c\/strong\u003e\u003cbr data-start=\"1868\" data-end=\"1871\"\u003eSitemaps, broken links, redirects, apps, themes and site speed, without getting overly technical.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1972\" data-end=\"2081\"\u003e\n\u003cp data-start=\"1974\" data-end=\"2081\"\u003e\u003cstrong data-start=\"1974\" data-end=\"2002\"\u003eBacklinks and visibility\u003c\/strong\u003e\u003cbr data-start=\"2002\" data-end=\"2005\"\u003eRealistic ways to build credibility and visibility without spammy tactics.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2083\" data-end=\"2183\"\u003e\n\u003cp data-start=\"2085\" data-end=\"2183\"\u003e\u003cstrong data-start=\"2085\" data-end=\"2113\"\u003eAnalytics and monitoring\u003c\/strong\u003e\u003cbr data-start=\"2113\" data-end=\"2116\"\u003eHow to track what’s working so SEO doesn’t become a one-off task.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2185\" data-end=\"2188\"\u003e\n\u003ch3 data-start=\"2190\" data-end=\"2209\"\u003eWho this is for\u003c\/h3\u003e\n\u003cp data-start=\"2211\" data-end=\"2242\"\u003eThis checklist is ideal if you:\u003c\/p\u003e\n\u003cul data-start=\"2243\" data-end=\"2462\"\u003e\n\u003cli data-start=\"2243\" data-end=\"2272\"\u003e\n\u003cp data-start=\"2245\" data-end=\"2272\"\u003erun a small Shopify store\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2273\" data-end=\"2328\"\u003e\n\u003cp data-start=\"2275\" data-end=\"2328\"\u003ewant to improve visibility without hiring an agency\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2329\" data-end=\"2362\"\u003e\n\u003cp data-start=\"2331\" data-end=\"2362\"\u003efeel unsure what to fix first\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2363\" data-end=\"2415\"\u003e\n\u003cp data-start=\"2365\" data-end=\"2415\"\u003ewant something practical rather than theoretical\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2416\" data-end=\"2462\"\u003e\n\u003cp data-start=\"2418\" data-end=\"2462\"\u003eprefer clear instructions over “SEO speak”\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2464\" data-end=\"2555\"\u003eYou don’t need any special tools to get started. Just your Shopify admin and a bit of time.\u003c\/p\u003e\n\u003chr data-start=\"2557\" data-end=\"2560\"\u003e\n\u003ch3 data-start=\"2562\" data-end=\"2581\"\u003eWhat this isn’t\u003c\/h3\u003e\n\u003cp data-start=\"2583\" data-end=\"2594\"\u003eThis isn’t:\u003c\/p\u003e\n\u003cul data-start=\"2595\" data-end=\"2691\"\u003e\n\u003cli data-start=\"2595\" data-end=\"2615\"\u003e\n\u003cp data-start=\"2597\" data-end=\"2615\"\u003ea magic shortcut\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2616\" data-end=\"2649\"\u003e\n\u003cp data-start=\"2618\" data-end=\"2649\"\u003ea promise of instant rankings\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2650\" data-end=\"2691\"\u003e\n\u003cp data-start=\"2652\" data-end=\"2691\"\u003ea replacement for bespoke SEO support\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2693\" data-end=\"2751\"\u003eIt \u003cem data-start=\"2696\" data-end=\"2700\"\u003eis\u003c\/em\u003e a solid foundation and a very good place to start.\u003c\/p\u003e\n\u003chr data-start=\"2753\" data-end=\"2756\"\u003e\n\u003ch3 data-start=\"2758\" data-end=\"2768\"\u003eFormat\u003c\/h3\u003e\n\u003cul data-start=\"2770\" data-end=\"2839\"\u003e\n\u003cli data-start=\"2770\" data-end=\"2790\"\u003e\n\u003cp data-start=\"2772\" data-end=\"2790\"\u003eDownloadable PDF\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2791\" data-end=\"2809\"\u003e\n\u003cp data-start=\"2793\" data-end=\"2809\"\u003eInstant access\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2810\" data-end=\"2839\"\u003e\n\u003cp data-start=\"2812\" data-end=\"2839\"\u003eFor personal business use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Steph Briggs Marketing","offers":[{"title":"Default Title","offer_id":52418832630103,"sku":null,"price":9.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0975\/4083\/3623\/files\/ShopifySEOChecklist.jpg?v=1767356995"},{"product_id":"2026-marketing-clarity-workbook","title":"2026 Marketing Clarity Workbook","description":"\u003cp data-start=\"488\" data-end=\"601\"\u003e\u003cstrong data-start=\"488\" data-end=\"601\"\u003ePractical tools to reduce marketing overwhelm, prevent burnout, and build a business that supports your life.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"603\" data-end=\"737\"\u003eIf your marketing feels noisy, inconsistent, or like it’s constantly demanding more of you — this workbook is designed to change that.\u003c\/p\u003e\n\u003cp data-start=\"739\" data-end=\"1038\"\u003eThe \u003cstrong data-start=\"743\" data-end=\"778\"\u003e2026 Marketing Clarity Workbook\u003c\/strong\u003e is a practical, guided digital workbook for small business owners who want calm, confident marketing without burning out. It helps you strip things back, focus on what actually matters, and build a marketing system that works \u003cem data-start=\"1005\" data-end=\"1011\"\u003ewith\u003c\/em\u003e your life, not against it.\u003c\/p\u003e\n\u003cp data-start=\"1040\" data-end=\"1140\"\u003eThis isn’t about doing more.\u003cbr data-start=\"1068\" data-end=\"1071\"\u003eIt’s about doing the \u003cem data-start=\"1092\" data-end=\"1106\"\u003eright things\u003c\/em\u003e — consistently and intentionally.\u003c\/p\u003e\n\u003ch3 data-start=\"1142\" data-end=\"1185\"\u003e\u003cstrong data-start=\"1146\" data-end=\"1185\"\u003eWhat this workbook will help you do\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1186\" data-end=\"1683\"\u003e\n\u003cli data-start=\"1186\" data-end=\"1256\"\u003e\n\u003cp data-start=\"1188\" data-end=\"1256\"\u003eGet clear on what’s currently helping (and hurting) your marketing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1257\" data-end=\"1323\"\u003e\n\u003cp data-start=\"1259\" data-end=\"1323\"\u003eBuild strong, simple foundations that support long-term growth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1324\" data-end=\"1390\"\u003e\n\u003cp data-start=\"1326\" data-end=\"1390\"\u003eChoose the few marketing channels that make the biggest impact\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1391\" data-end=\"1463\"\u003e\n\u003cp data-start=\"1393\" data-end=\"1463\"\u003eCreate a calm weekly marketing rhythm you can realistically stick to\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1464\" data-end=\"1525\"\u003e\n\u003cp data-start=\"1466\" data-end=\"1525\"\u003eUnderstand which SEO and website actions genuinely matter\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1526\" data-end=\"1567\"\u003e\n\u003cp data-start=\"1528\" data-end=\"1567\"\u003eReduce overwhelm and decision fatigue\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1568\" data-end=\"1614\"\u003e\n\u003cp data-start=\"1570\" data-end=\"1614\"\u003eBuild confidence in your marketing choices\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1615\" data-end=\"1683\"\u003e\n\u003cp data-start=\"1617\" data-end=\"1683\"\u003eCreate momentum without relying on constant social media posting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1685\" data-end=\"1706\"\u003e\u003cstrong data-start=\"1689\" data-end=\"1706\"\u003eWhat’s inside\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1707\" data-end=\"2239\"\u003e\n\u003cli data-start=\"1707\" data-end=\"1748\"\u003e\n\u003cp data-start=\"1709\" data-end=\"1748\"\u003eA full marketing foundations check-in\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1749\" data-end=\"1813\"\u003e\n\u003cp data-start=\"1751\" data-end=\"1813\"\u003eThe Big Three marketing system: Visibility → Sales → Nurture\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1814\" data-end=\"1860\"\u003e\n\u003cp data-start=\"1816\" data-end=\"1860\"\u003eA realistic one-hour weekly marketing plan\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1861\" data-end=\"1909\"\u003e\n\u003cp data-start=\"1863\" data-end=\"1909\"\u003eContent pillar guidance and repurposing maps\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1910\" data-end=\"1986\"\u003e\n\u003cp data-start=\"1912\" data-end=\"1986\"\u003eA clear “what not to create” filter (for \u003cem data-start=\"1953\" data-end=\"1958\"\u003eall\u003c\/em\u003e content, not just social)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1987\" data-end=\"2075\"\u003e\n\u003cp data-start=\"1989\" data-end=\"2075\"\u003ePractical SEO and website quick wins, with a strong focus on Google Business Profile\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2076\" data-end=\"2130\"\u003e\n\u003cp data-start=\"2078\" data-end=\"2130\"\u003eMonthly marketing non-negotiables and goal-setting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2131\" data-end=\"2162\"\u003e\n\u003cp data-start=\"2133\" data-end=\"2162\"\u003eA printable monthly tracker\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2163\" data-end=\"2239\"\u003e\n\u003cp data-start=\"2165\" data-end=\"2239\"\u003eA final Sparkle Plan to anchor your marketing in your values and purpose\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2241\" data-end=\"2363\"\u003eEvery section is written in plain English, with prompts, checklists, and space to think — not jargon, trends, or pressure.\u003c\/p\u003e\n\u003ch3 data-start=\"2365\" data-end=\"2388\"\u003e\u003cstrong data-start=\"2369\" data-end=\"2388\"\u003eWho this is for\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2389\" data-end=\"2592\"\u003e\n\u003cli data-start=\"2389\" data-end=\"2414\"\u003e\n\u003cp data-start=\"2391\" data-end=\"2414\"\u003eSmall business owners\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2415\" data-end=\"2446\"\u003e\n\u003cp data-start=\"2417\" data-end=\"2446\"\u003eFreelancers and consultants\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2447\" data-end=\"2470\"\u003e\n\u003cp data-start=\"2449\" data-end=\"2470\"\u003eCreative businesses\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2471\" data-end=\"2509\"\u003e\n\u003cp data-start=\"2473\" data-end=\"2509\"\u003eService providers and independents\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2510\" data-end=\"2592\"\u003e\n\u003cp data-start=\"2512\" data-end=\"2592\"\u003eAnyone who wants their marketing to feel calmer, clearer, and more sustainable\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2594\" data-end=\"2628\"\u003e\u003cstrong data-start=\"2598\" data-end=\"2628\"\u003eWhat you’ll walk away with\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2629\" data-end=\"2864\"\u003e\n\u003cli data-start=\"2629\" data-end=\"2695\"\u003e\n\u003cp data-start=\"2631\" data-end=\"2695\"\u003eA simple marketing structure you can return to again and again\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2696\" data-end=\"2745\"\u003e\n\u003cp data-start=\"2698\" data-end=\"2745\"\u003eClear priorities instead of endless “shoulds”\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2746\" data-end=\"2808\"\u003e\n\u003cp data-start=\"2748\" data-end=\"2808\"\u003eMarketing that supports your business \u003cem data-start=\"2786\" data-end=\"2791\"\u003eand\u003c\/em\u003e your wellbeing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2809\" data-end=\"2864\"\u003e\n\u003cp data-start=\"2811\" data-end=\"2864\"\u003eConfidence that you’re focusing on the right things\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2866\" data-end=\"2919\"\u003eThis is marketing designed to last — not exhaust you.\u003c\/p\u003e\n\u003cp data-start=\"2921\" data-end=\"2988\"\u003e\u003cstrong data-start=\"2921\" data-end=\"2950\"\u003eInstant digital download.\u003c\/strong\u003e\u003cbr data-start=\"2950\" data-end=\"2953\"\u003e\u003cstrong data-start=\"2953\" data-end=\"2988\"\u003eFor personal business use only.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Steph Briggs Marketing","offers":[{"title":"Default Title","offer_id":52456269513047,"sku":null,"price":19.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0975\/4083\/3623\/files\/Marketing_Clarity_Workbook_Cover.png?v=1767476185"},{"product_id":"google-business-profile-checklist","title":"Google Business Profile Checklist","description":"\u003ch2 data-start=\"299\" data-end=\"371\"\u003eFree Download: Google Business Profile Checklist for Small Businesses\u003c\/h2\u003e\n\u003cp data-start=\"373\" data-end=\"526\"\u003eIf you run a small business and want to get found locally on Google without spending a penny, this free Google Business Profile checklist is for you.\u003c\/p\u003e\n\u003cp data-start=\"528\" data-end=\"838\"\u003eYour Google Business Profile (formerly Google My Business) is one of the most powerful — and most underused tools in local SEO. When someone searches \u003cem data-start=\"680\" data-end=\"699\"\u003e“florist near me”\u003c\/em\u003e, \u003cem data-start=\"701\" data-end=\"728\"\u003e“beauty therapist in Ayr”\u003c\/em\u003e or \u003cem data-start=\"732\" data-end=\"767\"\u003e“independent shop South Ayrshire”\u003c\/em\u003e, Google Business Profiles appear \u003cstrong data-start=\"801\" data-end=\"837\"\u003ebefore websites and social media\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"840\" data-end=\"1017\"\u003eThis simple, one-page checklist shows you exactly how to optimise your profile so it works harder for your business bringing in more visibility, more trust and more enquiries.\u003c\/p\u003e\n\u003ch3 data-start=\"1019\" data-end=\"1051\"\u003eWhat’s inside the checklist?\u003c\/h3\u003e\n\u003cp data-start=\"1053\" data-end=\"1107\"\u003eThis practical, no-jargon checklist walks you through:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"1111\" data-end=\"1164\"\u003eClaiming and verifying your Google Business Profile\u003c\/li\u003e\n\u003cli data-start=\"1167\" data-end=\"1240\"\u003eWriting a keyword-rich business description that helps you rank locally\u003c\/li\u003e\n\u003cli data-start=\"1243\" data-end=\"1304\"\u003eChoosing the right business category (a big ranking factor)\u003c\/li\u003e\n\u003cli data-start=\"1307\" data-end=\"1361\"\u003eAdding services, products and accurate opening hours\u003c\/li\u003e\n\u003cli data-start=\"1364\" data-end=\"1412\"\u003eUploading high-quality photos that build trust\u003c\/li\u003e\n\u003cli data-start=\"1415\" data-end=\"1474\"\u003eConnecting WhatsApp Business for instant customer contact\u003c\/li\u003e\n\u003cli data-start=\"1477\" data-end=\"1513\"\u003eLinking your social media profiles\u003c\/li\u003e\n\u003cli data-start=\"1516\" data-end=\"1570\"\u003eCollecting and responding to Google reviews properly\u003c\/li\u003e\n\u003cli data-start=\"1573\" data-end=\"1627\"\u003ePosting regular updates to show Google you’re active\u003c\/li\u003e\n\u003cli data-start=\"1630\" data-end=\"1690\"\u003eMaking sure your business appears correctly on Google Maps\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1692\" data-end=\"1787\"\u003eEverything is laid out clearly so you can tick it off as you go — no overwhelm, no tech waffle.\u003c\/p\u003e\n\u003ch3 data-start=\"1789\" data-end=\"1809\"\u003eWho is this for?\u003c\/h3\u003e\n\u003cp data-start=\"1811\" data-end=\"1839\"\u003eThis checklist is ideal for:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"1843\" data-end=\"1866\"\u003eSmall business owners\u003c\/li\u003e\n\u003cli data-start=\"1869\" data-end=\"1894\"\u003eLocal service providers\u003c\/li\u003e\n\u003cli data-start=\"1897\" data-end=\"1924\"\u003eRetailers and shop owners\u003c\/li\u003e\n\u003cli data-start=\"1927\" data-end=\"1969\"\u003eBeauty, wellbeing and therapy businesses\u003c\/li\u003e\n\u003cli data-start=\"1972\" data-end=\"2004\"\u003eFlorists, creatives and makers\u003c\/li\u003e\n\u003cli data-start=\"2007\" data-end=\"2051\"\u003eAnyone responsible for their own marketing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2053\" data-end=\"2128\"\u003eIf you rely on local customers finding you online, this is a \u003cstrong data-start=\"2114\" data-end=\"2127\"\u003emust-have\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3 data-start=\"2130\" data-end=\"2152\"\u003eWhy download this?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli data-start=\"2156\" data-end=\"2193\"\u003eImprove your \u003cstrong data-start=\"2169\" data-end=\"2191\"\u003elocal SEO for free\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2196\" data-end=\"2239\"\u003eShow up more often in Google Maps results\u003c\/li\u003e\n\u003cli data-start=\"2242\" data-end=\"2296\"\u003eBuild trust before customers even visit your website\u003c\/li\u003e\n\u003cli data-start=\"2299\" data-end=\"2349\"\u003eGet found by people who are ready to book or buy\u003c\/li\u003e\n\u003cli data-start=\"2352\" data-end=\"2399\"\u003eSave time by knowing exactly what to focus on\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2401\" data-end=\"2520\"\u003eThis is one of the quickest wins you can make in your digital marketing — and it works quietly in the background, 24\/7.\u003c\/p\u003e\n\u003cp data-start=\"2522\" data-end=\"2628\"\u003eDownload the checklist, spend 20–30 minutes updating your profile, and let Google do the heavy lifting.\u003c\/p\u003e\n\u003cp data-start=\"2630\" data-end=\"2845\"\u003eIf you want help getting it fully optimised or would rather have it done for you, I offer local SEO and Google Business Profile support as part of my digital marketing services.\u003c\/p\u003e","brand":"Steph Briggs Marketing","offers":[{"title":"Default Title","offer_id":52473222005079,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0975\/4083\/3623\/files\/Google_Business_Profile_Checklist_GBP.png?v=1767662259"},{"product_id":"the-product-page-fix-shopify-checklist-for-better-conversion-seo","title":"The Product Page Fix: Shopify Checklist for Better Conversion \u0026 SEO","description":"\u003ch2 data-section-id=\"wnkvmi\" data-start=\"295\" data-end=\"362\"\u003eTurn More Visitors Into Customers (Without Spending More on Ads)\u003c\/h2\u003e\n\u003cp data-start=\"364\" data-end=\"413\"\u003eMost Shopify stores don’t have a traffic problem.\u003c\/p\u003e\n\u003cp data-start=\"415\" data-end=\"446\"\u003eThey have a conversion problem.\u003c\/p\u003e\n\u003cp data-start=\"448\" data-end=\"586\"\u003eIf you’re driving people to your website but not seeing the sales you expect, your product pages are usually where things are going wrong.\u003c\/p\u003e\n\u003cp data-start=\"588\" data-end=\"636\"\u003eThis checklist is designed to help you fix that.\u003c\/p\u003e\n\u003ch2 data-section-id=\"4v844q\" data-start=\"643\" data-end=\"682\"\u003eWhat this checklist will help you do\u003c\/h2\u003e\n\u003cp data-start=\"684\" data-end=\"743\"\u003eThis isn’t a generic list you’ll download and forget about.\u003c\/p\u003e\n\u003cp data-start=\"745\" data-end=\"794\"\u003eIt’s a practical, step-by-step guide to help you:\u003c\/p\u003e\n\u003cul data-start=\"796\" data-end=\"1071\"\u003e\n\u003cli data-section-id=\"15rhbda\" data-start=\"796\" data-end=\"859\"\u003eImprove your product page SEO so you can be found in Google\u003c\/li\u003e\n\u003cli data-section-id=\"11xrh33\" data-start=\"860\" data-end=\"916\"\u003eWrite better product descriptions that actually sell\u003c\/li\u003e\n\u003cli data-section-id=\"l1gfyp\" data-start=\"917\" data-end=\"961\"\u003eUse imagery properly to build confidence\u003c\/li\u003e\n\u003cli data-section-id=\"198v0ya\" data-start=\"962\" data-end=\"1010\"\u003eMake it easier for customers to buy from you\u003c\/li\u003e\n\u003cli data-section-id=\"18nk3oq\" data-start=\"1011\" data-end=\"1071\"\u003eSpot the small issues that are quietly costing you sales\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1073\" data-end=\"1149\"\u003eBecause small fixes on product pages often make a big difference to revenue.\u003c\/p\u003e\n\u003chr data-start=\"1151\" data-end=\"1154\"\u003e\n\u003ch2 data-section-id=\"1ey849\" data-start=\"1156\" data-end=\"1172\"\u003eWhat’s inside\u003c\/h2\u003e\n\u003cp data-start=\"1174\" data-end=\"1228\"\u003eYou’ll get a clear, easy-to-follow checklist covering:\u003c\/p\u003e\n\u003cul data-start=\"1230\" data-end=\"1685\"\u003e\n\u003cli data-section-id=\"4aav7u\" data-start=\"1230\" data-end=\"1273\"\u003eProduct titles and keyword optimisation\u003c\/li\u003e\n\u003cli data-section-id=\"4je7nc\" data-start=\"1274\" data-end=\"1324\"\u003eWriting product descriptions in your own voice\u003c\/li\u003e\n\u003cli data-section-id=\"m7hi7s\" data-start=\"1325\" data-end=\"1367\"\u003eShowcasing benefits, not just features\u003c\/li\u003e\n\u003cli data-section-id=\"111xeub\" data-start=\"1368\" data-end=\"1419\"\u003eImage requirements (cut-out, lifestyle, detail)\u003c\/li\u003e\n\u003cli data-section-id=\"pctrcf\" data-start=\"1420\" data-end=\"1459\"\u003eAdd to basket clarity and usability\u003c\/li\u003e\n\u003cli data-section-id=\"1t29lwo\" data-start=\"1460\" data-end=\"1496\"\u003eNavigation and product discovery\u003c\/li\u003e\n\u003cli data-section-id=\"hthyvn\" data-start=\"1497\" data-end=\"1526\"\u003eTrust signals and reviews\u003c\/li\u003e\n\u003cli data-section-id=\"kw8eii\" data-start=\"1527\" data-end=\"1567\"\u003eMeta titles and descriptions for SEO\u003c\/li\u003e\n\u003cli data-section-id=\"y3prqb\" data-start=\"1568\" data-end=\"1596\"\u003eMobile experience checks\u003c\/li\u003e\n\u003cli data-section-id=\"1ufmilu\" data-start=\"1597\" data-end=\"1639\"\u003eStock accuracy and Shopify integration\u003c\/li\u003e\n\u003cli data-section-id=\"1ejl8l9\" data-start=\"1640\" data-end=\"1685\"\u003eCheckout security and customer confidence\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1687\" data-end=\"1746\"\u003ePlus a final sense-check question that most retailers skip.\u003c\/p\u003e\n\u003chr data-start=\"1748\" data-end=\"1751\"\u003e\n\u003ch2 data-section-id=\"15dqgbd\" data-start=\"1753\" data-end=\"1768\"\u003eWho it’s for\u003c\/h2\u003e\n\u003cp data-start=\"1770\" data-end=\"1791\"\u003eThis is ideal if you:\u003c\/p\u003e\n\u003cul data-start=\"1793\" data-end=\"2001\"\u003e\n\u003cli data-section-id=\"1k1znal\" data-start=\"1793\" data-end=\"1816\"\u003eRun a Shopify store\u003c\/li\u003e\n\u003cli data-section-id=\"1m52efl\" data-start=\"1817\" data-end=\"1881\"\u003eSell physical products (especially alongside a retail space)\u003c\/li\u003e\n\u003cli data-section-id=\"k9yxzg\" data-start=\"1882\" data-end=\"1936\"\u003eFeel like your website should be performing better\u003c\/li\u003e\n\u003cli data-section-id=\"duwtnj\" data-start=\"1937\" data-end=\"2001\"\u003eAre relying on ads or social media but not seeing the return\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2003\" data-end=\"2105\"\u003eIf that sounds familiar, this will help you get back to basics and fix what’s already in front of you.\u003c\/p\u003e\n\u003chr data-start=\"2107\" data-end=\"2110\"\u003e\n\u003ch2 data-section-id=\"sj9fsd\" data-start=\"2112\" data-end=\"2135\"\u003eBefore you download…\u003c\/h2\u003e\n\u003cp data-start=\"2137\" data-end=\"2327\"\u003eIf you want the full context behind this checklist, including what’s really going wrong in eCommerce right now and why so many stores struggle to convert, you can read the full article here:\u003c\/p\u003e\n\u003cp data-start=\"2329\" data-end=\"2398\"\u003e👉\u003ca href=\"https:\/\/stephbriggs.co.uk\/blogs\/news\/shopify-store-not-converting-fix\" target=\"_blank\" title=\"Product Listing Improvement Blog\" rel=\"noopener\"\u003e Why Your eCommerce Store Isn’t Converting (And How to Fix It)\u003c\/a\u003e\u003ca data-start=\"2332\" data-end=\"2398\" class=\"decorated-link\" rel=\"noopener\" href=\"#\"\u003e\u003cspan aria-hidden=\"true\" class=\"ms-0.5 inline-block align-middle leading-none\"\u003e\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"20\" aria-hidden=\"true\" data-rtl-flip=\"\" class=\"block h-[0.75em] w-[0.75em] stroke-current stroke-[0.75]\"\u003e\u003cuse fill=\"currentColor\" href=\"\/cdn\/assets\/sprites-core-lbtco6v1.svg#304883\"\u003e\u003c\/use\u003e\u003c\/svg\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003chr data-start=\"2400\" data-end=\"2403\"\u003e\n\u003ch2 data-section-id=\"n38g61\" data-start=\"2405\" data-end=\"2429\"\u003eA quick reality check\u003c\/h2\u003e\n\u003cp data-start=\"2431\" data-end=\"2522\"\u003eYou don’t need more tools.\u003cbr data-start=\"2457\" data-end=\"2460\"\u003eYou don’t need more platforms.\u003cbr data-start=\"2490\" data-end=\"2493\"\u003eYou don’t need another trend.\u003c\/p\u003e\n\u003cp data-start=\"2524\" data-end=\"2581\"\u003eYou need to make it easier for customers to buy from you.\u003c\/p\u003e\n\u003cp data-start=\"2583\" data-end=\"2628\"\u003eThis checklist will help you do exactly that.\u003c\/p\u003e\n\u003chr data-start=\"2630\" data-end=\"2633\"\u003e\n\u003ch2 data-section-id=\"7odeiw\" data-start=\"2635\" data-end=\"2660\"\u003eNeed help applying it?\u003c\/h2\u003e\n\u003cp data-start=\"2662\" data-end=\"2794\"\u003eIf you’d like a second pair of eyes on your product pages, your Shopify setup or your customer journey, I’d be happy to take a look.\u003c\/p\u003e\n\u003cp data-start=\"2796\" data-end=\"2856\"\u003e👉 \u003ca href=\"https:\/\/stephbriggs.co.uk\/pages\/contact-us\" target=\"_blank\" title=\"Contact Steph Briggs Marketing\" rel=\"noopener\"\u003eGet in touch\u003c\/a\u003e and let’s see what’s holding your store back\u003c\/p\u003e","brand":"Steph Briggs Marketing","offers":[{"title":"Default Title","offer_id":53089902559575,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0975\/4083\/3623\/files\/Screenshot2026-03-24at13.54.33.png?v=1774360878"},{"product_id":"in-depth-website-audit","title":"In-Depth Website Audit and Sales Improvement Report","description":"\u003ch3 data-section-id=\"1ya9ooy\" data-start=\"481\" data-end=\"574\" class=\"PDq2pG_selectionAnchorContainer\"\u003eFind out what is helping your website sell, what is holding it back and what to fix first\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp data-start=\"576\" data-end=\"700\"\u003eYour website may look perfectly respectable, but that does not necessarily mean it is working hard enough for your business.\u003c\/p\u003e\n\u003cp data-start=\"702\" data-end=\"890\"\u003eCustomers might be struggling to find the right product, missing important information, losing confidence before checkout or leaving because the buying journey feels harder than it should.\u003c\/p\u003e\n\u003cp data-start=\"892\" data-end=\"1135\"\u003eMy in-depth website audit gives you an experienced, honest review of your website from both a marketing and commercial perspective. I look at your site through the eyes of your customers, while also considering SEO, usability, trust and sales.\u003c\/p\u003e\n\u003cp data-start=\"1137\" data-end=\"1276\"\u003eYou will receive a detailed, personalised report showing what is working, what needs improvement and where the strongest opportunities lie.\u003c\/p\u003e\n\u003ch3 data-section-id=\"ivlbgg\" data-start=\"1278\" data-end=\"1314\"\u003eWhat will the audit help you do?\u003c\/h3\u003e\n\u003cp data-start=\"1316\" data-end=\"1350\"\u003eThe audit is designed to help you:\u003c\/p\u003e\n\u003cul data-start=\"1352\" data-end=\"1847\"\u003e\n\u003cli data-section-id=\"c12m98\" data-start=\"1352\" data-end=\"1405\"\u003emake it easier for customers to find what they need\u003c\/li\u003e\n\u003cli data-section-id=\"2t51uh\" data-start=\"1406\" data-end=\"1453\"\u003eimprove trust and confidence in your business\u003c\/li\u003e\n\u003cli data-section-id=\"zj5q8r\" data-start=\"1454\" data-end=\"1492\"\u003estrengthen product and service pages\u003c\/li\u003e\n\u003cli data-section-id=\"1lh8cez\" data-start=\"1493\" data-end=\"1538\"\u003eidentify where visitors may be dropping out\u003c\/li\u003e\n\u003cli data-section-id=\"qchfzm\" data-start=\"1539\" data-end=\"1597\"\u003eimprove the journey from homepage to enquiry or checkout\u003c\/li\u003e\n\u003cli data-section-id=\"12ym1n9\" data-start=\"1598\" data-end=\"1660\"\u003espot opportunities to increase sales and average order value\u003c\/li\u003e\n\u003cli data-section-id=\"1mmema3\" data-start=\"1661\" data-end=\"1707\"\u003estrengthen your SEO and visibility on Google\u003c\/li\u003e\n\u003cli data-section-id=\"16zonso\" data-start=\"1708\" data-end=\"1776\"\u003eprioritise the changes most likely to make a commercial difference\u003c\/li\u003e\n\u003cli data-section-id=\"nuu49t\" data-start=\"1777\" data-end=\"1847\"\u003eavoid wasting money on unnecessary design changes, apps or marketing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1849\" data-end=\"2019\"\u003eYou will not receive a generic checklist or a report full of technical jargon. Every recommendation will be based on your website, your customers and your business goals.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1ya49bl\" data-start=\"2021\" data-end=\"2042\"\u003eWhat is included?\u003c\/h3\u003e\n\u003cp data-start=\"2044\" data-end=\"2087\"\u003eYour website audit may include a review of:\u003c\/p\u003e\n\u003cul data-start=\"2089\" data-end=\"2621\"\u003e\n\u003cli data-section-id=\"1wjhdgz\" data-start=\"2089\" data-end=\"2131\"\u003ehomepage messaging and first impressions\u003c\/li\u003e\n\u003cli data-section-id=\"tmwi9b\" data-start=\"2132\" data-end=\"2163\"\u003enavigation and menu structure\u003c\/li\u003e\n\u003cli data-section-id=\"xt0edx\" data-start=\"2164\" data-end=\"2194\"\u003emobile and desktop usability\u003c\/li\u003e\n\u003cli data-section-id=\"4gctmc\" data-start=\"2195\" data-end=\"2210\"\u003ewebsite speed\u003c\/li\u003e\n\u003cli data-section-id=\"1tdlj4p\" data-start=\"2211\" data-end=\"2249\"\u003eproduct, service or collection pages\u003c\/li\u003e\n\u003cli data-section-id=\"9xorh8\" data-start=\"2250\" data-end=\"2267\"\u003ecalls to action\u003c\/li\u003e\n\u003cli data-section-id=\"1s5acxz\" data-start=\"2268\" data-end=\"2308\"\u003etrust signals, reviews and reassurance\u003c\/li\u003e\n\u003cli data-section-id=\"rv4b7l\" data-start=\"2309\" data-end=\"2351\"\u003ecustomer journey and checkout experience\u003c\/li\u003e\n\u003cli data-section-id=\"ergkq9\" data-start=\"2352\" data-end=\"2399\"\u003eopportunities for cross-selling and upselling\u003c\/li\u003e\n\u003cli data-section-id=\"11vgbvl\" data-start=\"2400\" data-end=\"2434\"\u003eSEO titles and meta descriptions\u003c\/li\u003e\n\u003cli data-section-id=\"1oyi9qg\" data-start=\"2435\" data-end=\"2469\"\u003ewebsite copy and brand messaging\u003c\/li\u003e\n\u003cli data-section-id=\"10jvz1v\" data-start=\"2470\" data-end=\"2502\"\u003eblog and content opportunities\u003c\/li\u003e\n\u003cli data-section-id=\"m92vy6\" data-start=\"2503\" data-end=\"2538\"\u003eemail sign-up and lead generation\u003c\/li\u003e\n\u003cli data-section-id=\"1e5xc8z\" data-start=\"2539\" data-end=\"2581\"\u003ewholesale or trade pages, where relevant\u003c\/li\u003e\n\u003cli data-section-id=\"1upxmgf\" data-start=\"2582\" data-end=\"2621\"\u003equick wins and longer-term priorities\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2623\" data-end=\"2717\"\u003eI will also highlight what is already working well, so you know what to retain and build upon.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1kdgzzu\" data-start=\"2719\" data-end=\"2744\"\u003eWhat you will receive\u003c\/h3\u003e\n\u003cp data-start=\"2746\" data-end=\"2796\"\u003eYou will receive a detailed PDF report containing:\u003c\/p\u003e\n\u003cul data-start=\"2798\" data-end=\"3005\"\u003e\n\u003cli data-section-id=\"1cgzweu\" data-start=\"2798\" data-end=\"2834\"\u003eclear findings and recommendations\u003c\/li\u003e\n\u003cli data-section-id=\"1mdadx1\" data-start=\"2835\" data-end=\"2862\"\u003eexamples of problem areas\u003c\/li\u003e\n\u003cli data-section-id=\"jb3jdj\" data-start=\"2863\" data-end=\"2902\"\u003epractical suggestions for improvement\u003c\/li\u003e\n\u003cli data-section-id=\"15t993\" data-start=\"2903\" data-end=\"2921\"\u003epriority actions\u003c\/li\u003e\n\u003cli data-section-id=\"l2f8j2\" data-start=\"2922\" data-end=\"2934\"\u003equick wins\u003c\/li\u003e\n\u003cli data-section-id=\"18ykk5l\" data-start=\"2935\" data-end=\"2962\"\u003elonger-term opportunities\u003c\/li\u003e\n\u003cli data-section-id=\"1enki72\" data-start=\"2963\" data-end=\"3005\"\u003eexplanations of any technical terms used\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"3007\" data-end=\"3119\"\u003eThe report is written in plain English, so you will understand not only what needs changing, but why it matters.\u003c\/p\u003e\n\u003ch3 data-section-id=\"as2izy\" data-start=\"3121\" data-end=\"3141\"\u003eWho is this for?\u003c\/h3\u003e\n\u003cp data-start=\"3143\" data-end=\"3167\"\u003eThis audit is ideal for:\u003c\/p\u003e\n\u003cul data-start=\"3169\" data-end=\"3450\"\u003e\n\u003cli data-section-id=\"117f07h\" data-start=\"3169\" data-end=\"3192\"\u003eindependent retailers\u003c\/li\u003e\n\u003cli data-section-id=\"yfiy9s\" data-start=\"3193\" data-end=\"3215\"\u003eecommerce businesses\u003c\/li\u003e\n\u003cli data-section-id=\"3elgsz\" data-start=\"3216\" data-end=\"3240\"\u003eShopify website owners\u003c\/li\u003e\n\u003cli data-section-id=\"zculos\" data-start=\"3241\" data-end=\"3271\"\u003ebricks-and-clicks businesses\u003c\/li\u003e\n\u003cli data-section-id=\"notn5j\" data-start=\"3272\" data-end=\"3294\"\u003eproduct-based brands\u003c\/li\u003e\n\u003cli data-section-id=\"odttid\" data-start=\"3295\" data-end=\"3315\"\u003eservice businesses\u003c\/li\u003e\n\u003cli data-section-id=\"iz4q60\" data-start=\"3316\" data-end=\"3361\"\u003ebusinesses preparing for a website redesign\u003c\/li\u003e\n\u003cli data-section-id=\"qpp0se\" data-start=\"3362\" data-end=\"3450\"\u003ebusiness owners who know their website could work harder but are unsure where to begin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"1mheqtn\" data-start=\"3452\" data-end=\"3485\"\u003eWhat happens after you order?\u003c\/h3\u003e\n\u003cp data-start=\"3487\" data-end=\"3633\"\u003eOnce you have purchased the audit, I will send you a short questionnaire to learn more about your business, customers, goals and current concerns.\u003c\/p\u003e\n\u003cp data-start=\"3635\" data-end=\"3705\"\u003eI will then carry out the review and prepare your personalised report.\u003c\/p\u003e\n\u003cp data-start=\"3707\" data-end=\"3795\" class=\"\"\u003e\u003cstrong data-start=\"3707\" data-end=\"3795\"\u003eYour completed audit will be delivered within 5-15 working days.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"3797\" data-end=\"3922\"\u003eA follow-up call can be included or offered separately to talk through the findings and help you decide what to tackle first.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1lvbfk4\" data-start=\"123\" data-end=\"168\" class=\"PDq2pG_selectionAnchorContainer\"\u003eIs this audit suitable for every website?\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp data-start=\"170\" data-end=\"304\"\u003eThis product is priced for a small to medium-sized business website or ecommerce store with a manageable number of pages and products.\u003c\/p\u003e\n\u003cp data-start=\"306\" data-end=\"515\"\u003eLarger ecommerce websites, wholesale websites, multi-site businesses, international stores or websites with particularly complex functionality may require a more extensive review and will be quoted separately.\u003c\/p\u003e\n\u003cp data-start=\"517\" data-end=\"717\"\u003ePlease get in touch before purchasing if you are unsure whether your website falls within the standard audit scope. I will confirm the most appropriate option and provide bespoke pricing where needed.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1pucm9v\" data-start=\"3924\" data-end=\"3969\"\u003eA clearer website. A more confident plan.\u003c\/h3\u003e\n\u003cp data-start=\"3971\" data-end=\"4064\"\u003eThis audit will not simply tell you that your font is too small or your images need changing.\u003c\/p\u003e\n\u003cp data-start=\"4066\" data-end=\"4224\"\u003eIt will help you understand whether your website is clearly explaining what you offer, building enough trust, guiding customers properly and supporting sales.\u003c\/p\u003e\n\u003cp data-start=\"4226\" data-end=\"4367\"\u003eYou will come away with a clear, commercially focused plan for improving your website, without needing to become a technical expert yourself.\u003c\/p\u003e\n\u003cp data-start=\"4226\" data-end=\"4367\"\u003e\u003cmeta charset=\"utf-8\"\u003ePurchase your in-depth website audit and find out what your website needs to do next.\u003c\/p\u003e","brand":"Steph Briggs Marketing","offers":[{"title":"Default Title","offer_id":54037161017687,"sku":null,"price":350.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0975\/4083\/3623\/files\/WebsiteAuditProductImage.png?v=1784157878"},{"product_id":"marketing-power-hour","title":"Marketing and Business Power Hour with Steph Briggs","description":"\u003ch3 data-section-id=\"1mgval3\" data-start=\"908\" data-end=\"998\"\u003eOne focused hour to untangle your ideas, tackle a challenge and decide what to do next\u003c\/h3\u003e\n\u003cp data-start=\"1000\" data-end=\"1198\"\u003eSometimes you do not need a lengthy consultancy project. You simply need an experienced person to look at the situation with fresh eyes, answer your questions and help you make a confident decision.\u003c\/p\u003e\n\u003cp data-start=\"1200\" data-end=\"1327\"\u003eMy Marketing \u0026amp; Business Power Hour is a focused, one-to-one video call combining strategic consultancy and practical mentoring.\u003c\/p\u003e\n\u003cp data-start=\"1329\" data-end=\"1550\"\u003eYou set the agenda. We can explore a specific marketing problem, review an idea, talk through your website or customer journey, discuss your next launch, or look at the bigger picture when everything feels rather muddled.\u003c\/p\u003e\n\u003cp data-start=\"1552\" data-end=\"1740\"\u003eYou will have 60 minutes of my undivided attention to ask questions, test ideas and tap into my experience in marketing, retail, ecommerce, Shopify, SEO, copywriting and business strategy.\u003c\/p\u003e\n\u003cp data-start=\"1742\" data-end=\"1914\"\u003eThis is not about filling your notebook with dozens of new tasks. It is about working out what matters, what can wait and what will make the greatest commercial difference.\u003c\/p\u003e\n\u003ch2 data-section-id=\"i2tyli\" data-start=\"1916\" data-end=\"1939\"\u003eWhat can we discuss?\u003c\/h2\u003e\n\u003cp data-start=\"1941\" data-end=\"2017\"\u003eEvery Power Hour is tailored to you and your business. Topics might include:\u003c\/p\u003e\n\u003cul data-start=\"2019\" data-end=\"2477\"\u003e\n\u003cli data-section-id=\"f9g6x4\" data-start=\"2019\" data-end=\"2054\"\u003emarketing strategy and priorities\u003c\/li\u003e\n\u003cli data-section-id=\"1akqh0x\" data-start=\"2055\" data-end=\"2096\"\u003ewebsite messaging and customer journeys\u003c\/li\u003e\n\u003cli data-section-id=\"k83w6\" data-start=\"2097\" data-end=\"2134\"\u003eShopify and ecommerce opportunities\u003c\/li\u003e\n\u003cli data-section-id=\"6qozxv\" data-start=\"2135\" data-end=\"2162\"\u003eSEO and online visibility\u003c\/li\u003e\n\u003cli data-section-id=\"wx43qn\" data-start=\"2163\" data-end=\"2202\"\u003econtent, blogging and email marketing\u003c\/li\u003e\n\u003cli data-section-id=\"1rfnaan\" data-start=\"2203\" data-end=\"2253\"\u003edeveloping or launching a new product or service\u003c\/li\u003e\n\u003cli data-section-id=\"1jgyaol\" data-start=\"2254\" data-end=\"2287\"\u003epositioning, pricing and offers\u003c\/li\u003e\n\u003cli data-section-id=\"mim0pd\" data-start=\"2288\" data-end=\"2325\"\u003epersonal brand and author marketing\u003c\/li\u003e\n\u003cli data-section-id=\"tvypkw\" data-start=\"2326\" data-end=\"2367\"\u003eretail and bricks-and-clicks challenges\u003c\/li\u003e\n\u003cli data-section-id=\"710znq\" data-start=\"2368\" data-end=\"2418\"\u003ereviewing an idea before investing time or money\u003c\/li\u003e\n\u003cli data-section-id=\"1hm7f3s\" data-start=\"2419\" data-end=\"2477\"\u003edeciding what to do next when your marketing feels stuck\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2479\" data-end=\"2601\"\u003eYou do not need to arrive with all the answers. Bringing one challenge, decision or goal is often the best place to begin.\u003c\/p\u003e\n\u003ch2 data-section-id=\"tqo3zm\" data-start=\"2603\" data-end=\"2623\"\u003eWhat is included?\u003c\/h2\u003e\n\u003cp data-start=\"2625\" data-end=\"2650\"\u003eYour Power Hour includes:\u003c\/p\u003e\n\u003cul data-start=\"2652\" data-end=\"3002\"\u003e\n\u003cli data-section-id=\"1vswp\" data-start=\"2652\" data-end=\"2730\"\u003ea short pre-call questionnaire, so I understand your business and priorities\u003c\/li\u003e\n\u003cli data-section-id=\"1sw66o9\" data-start=\"2731\" data-end=\"2774\"\u003ea focused 60-minute one-to-one video call\u003c\/li\u003e\n\u003cli data-section-id=\"zg1jv3\" data-start=\"2775\" data-end=\"2829\"\u003ehonest, experienced and commercially grounded advice\u003c\/li\u003e\n\u003cli data-section-id=\"s8gg2i\" data-start=\"2830\" data-end=\"2882\"\u003espace to ask questions and talk through your ideas\u003c\/li\u003e\n\u003cli data-section-id=\"1a989oh\" data-start=\"2883\" data-end=\"2936\"\u003epractical recommendations tailored to your business\u003c\/li\u003e\n\u003cli data-section-id=\"gwjbpx\" data-start=\"2937\" data-end=\"3002\"\u003ea written summary and action plan afterwards, where appropriate\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"3004\" data-end=\"3124\"\u003eYou will leave with greater clarity, clear priorities and practical next steps that suit your time, budget and business.\u003c\/p\u003e\n\u003ch2 data-section-id=\"15ig7w6\" data-start=\"3126\" data-end=\"3143\"\u003eWho is it for?\u003c\/h2\u003e\n\u003cp data-start=\"3145\" data-end=\"3176\"\u003eThe Power Hour is suitable for:\u003c\/p\u003e\n\u003cul data-start=\"3178\" data-end=\"3407\"\u003e\n\u003cli data-section-id=\"1yjypv\" data-start=\"3178\" data-end=\"3201\"\u003esmall business owners\u003c\/li\u003e\n\u003cli data-section-id=\"117f07h\" data-start=\"3202\" data-end=\"3225\"\u003eindependent retailers\u003c\/li\u003e\n\u003cli data-section-id=\"jumopl\" data-start=\"3226\" data-end=\"3260\"\u003eecommerce and Shopify businesses\u003c\/li\u003e\n\u003cli data-section-id=\"5o4j2x\" data-start=\"3261\" data-end=\"3287\"\u003eservice-based businesses\u003c\/li\u003e\n\u003cli data-section-id=\"18h385j\" data-start=\"3288\" data-end=\"3321\"\u003econsultants and personal brands\u003c\/li\u003e\n\u003cli data-section-id=\"4wz2dp\" data-start=\"3322\" data-end=\"3345\"\u003eauthors and creatives\u003c\/li\u003e\n\u003cli data-section-id=\"1gu677v\" data-start=\"3346\" data-end=\"3407\"\u003efounders who want occasional mentoring or strategic support\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"3409\" data-end=\"3566\"\u003eYou can purchase a single session to resolve one immediate challenge or book regular Power Hours for ongoing mentoring, accountability and experienced input.\u003c\/p\u003e\n\u003ch2 data-section-id=\"13bo343\" data-start=\"3568\" data-end=\"3605\"\u003eWhat this session does not include\u003c\/h2\u003e\n\u003cp data-start=\"3607\" data-end=\"3691\"\u003eA Power Hour is a strategy and mentoring session rather than a done-for-you service.\u003c\/p\u003e\n\u003cp data-start=\"3693\" data-end=\"3838\"\u003eIt does not include technical website fixes, detailed keyword research, a full website audit, copywriting, account set-up or implementation work.\u003c\/p\u003e\n\u003cp data-start=\"3840\" data-end=\"4006\"\u003eI may look at a page, campaign or idea with you during the call, but websites requiring an in-depth review should be booked through my separate Website Audit service.\u003c\/p\u003e\n\u003cp data-start=\"4008\" data-end=\"4161\"\u003eKeeping the session focused means we can use the hour to make decisions and establish the right next steps, rather than getting lost in technical detail.\u003c\/p\u003e\n\u003ch2 data-section-id=\"3p3w1a\" data-start=\"4163\" data-end=\"4183\"\u003eHow booking works\u003c\/h2\u003e\n\u003cp data-start=\"4185\" data-end=\"4312\"\u003eAfter purchasing your Power Hour, I will email you with the short questionnaire and arrange a suitable time for our video call.\u003c\/p\u003e\n\u003cp data-start=\"4314\" data-end=\"4513\"\u003eYou can use the notes box at checkout to suggest your preferred dates and times. I will do my best to accommodate these, although your chosen time is not confirmed until you receive an email from me.\u003c\/p\u003e\n\u003ch2 data-section-id=\"2344mk\" data-start=\"4515\" data-end=\"4555\"\u003eBring the problem. Leave with a plan.\u003c\/h2\u003e\n\u003cp data-start=\"4557\" data-end=\"4750\"\u003eYou might need reassurance that you are heading in the right direction. You might need someone to challenge your thinking, spot what you have missed or help you stop circling the same decision.\u003c\/p\u003e\n\u003cp data-start=\"4752\" data-end=\"4883\"\u003eWhatever brings you to the session, the aim is simple: to help you feel clearer, more confident and ready to take practical action.\u003c\/p\u003e\n\u003cp data-start=\"4885\" data-end=\"4940\"\u003e\u003cstrong data-start=\"4885\" data-end=\"4940\"\u003eBook your Marketing \u0026amp; Business Power Hour for £175.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"4969\" data-end=\"5223\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Steph Briggs Marketing","offers":[{"title":"Default Title","offer_id":54042770866519,"sku":null,"price":175.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0975\/4083\/3623\/files\/MarketingPowerHourProductImage.png?v=1784196415"}],"url":"https:\/\/stephbriggs.co.uk\/collections\/marketing-guides-checklists-tools.oembed","provider":"Steph Briggs Marketing","version":"1.0","type":"link"}